Khuti is a sustainable brand that promotes the use of eco-friendly jute bags as an alternative to:

• Plastic bags (harmful to the environment)

• Artificial leather (requires foreign imports, affecting the local economy)

​

Vision

To create a locally empowered, eco-conscious brand that promotes sustainable fashion while contributing to the economy and empowering women.

 

The Problem with Opponents

1. Plastic:

   • Still widely used despite the 2002 ban in Bangladesh

   • Harms the environment, economy, and health

2. Artificial Leather:

   • Often imported, causing foreign currency outflow

   • Khuti aims to replace these with locally-made jute products

 

Khuti’s Environmental & Social Impact

• Jute-based products are biodegradable and eco-friendly, supporting SDG 13 (Climate Action)

• Involves women workers, promoting women’s empowerment and SDG 5 (Gender Equality)

 

Planned Use of Funding

If Khuti receives financial support, the money will be used for:

1. Environmental Awareness Campaign (Social Media): ৳1,00,000

2. Market Research (Price sensitivity for jute/leather bags): ৳1,00,000

3. Branding & Rebranding (Logo, website): ৳1,00,000

​