Amin Shop sources and delivers safe and pure food—mainly milk products and endemic fish—directly from rural farmers and fishers.

 

This ensures:

• Fair prices for producers

• Chemical-free, fresh food for customers

Target regions for sourcing: Khulna, Bagerhat, Satkhira
Target market: Dhaka and nearby cities

 

The Problem

1. Short shelf life & broken cold chain = food spoilage

2. Middlemen reduce farmer income by 30–40%

3. Lack of safe, fresh food access for most urban dwellers

4. Limited processing & freezing facilities

 

Their Solution

• Direct sourcing from fishers and farmers, removing middlemen

• Processing & ready-to-cook packaging

• Cold chain logistics with advanced freezing & storage

• Chemical-free & preservative-free products

 

Impact

• Farmers earn 20–30% more

• 100+ customers now access chemical-free, healthy food

• Building a sustainable food supply chain

 

Market Opportunity

• Frozen fish market in Bangladesh: $300M+

• High demand for safe & endemic fish

• Goal: Capture sustainable market share by offering clean, ready-to-cook food

 

Business Model

• B2C: Direct to customer via outlets, social media, website

• B2B: To retailers & resellers

• Subscription model: Monthly packages of organic/frozen food

 

Growth & Traction

• 10% monthly growth

• 20+ repeat customers in 3 months

• 10+ resellers regularly purchasing in bulk

• 50+ farmers benefited via dairy product sales

 

How They Stand Out

• First in Bangladesh to offer ready-to-cook frozen endemic fish

• No preservatives, unlike many competitors

• Focused on safe kitchen solutions and fair trade

 

Social Impact Plan

• Work directly with 100+ rural producers

• Build a cold storage + delivery system

• Reach 1,000+ customers per month in 12 months

 

Financial Snapshot (Last 6 Months)

• Revenue: BDT 6,76,570

• Gross Profit: BDT 2,47,712 (Margin: 36.62%)

• Net Profit: BDT 1,99,712 (Margin: 29.52%)

 

Funding Needs: BDT 6.24 lakh

Breakdown:

• 2 Deep Freezers – BDT 84,000

• Branding & Marketing – BDT 1,00,000

• Warehouse + Processing Setup – BDT 2,00,000

• Inventory Expansion – BDT 2,00,000

• Website & Tech Development – BDT 40,000
  📈 Expected ROI: 3x revenue growth in 12 months

 

Future Plans

• Daily delivery to 100+ families

• Build a trusted brand in frozen/safe foods

• Strengthen farmer contracts

• Enter super shops and wholesale markets

• Grow online sales via e-commerce

• Reach 10,000+ customers within 1 year